Lauren Sheldon

Main message for the infographics:

Borealis is a leading global innovator delivering step-change innovations globally.

– The energy Value Chain

– Voltage level segmentation

– Timeline of key moments in history (building the legacy)

A suite of brochures for RICS covering a wide exploration into the world of Geomatics, covering up-to-date industry reports, the latest news, research and surveys, top events, and training and development.

Liberty Specialist Markets wanted a logo for their new cafe. They wanted to call this cafe 20@Twenty, in reference to the address of the building – 20 Fenchurch Street, which is best known as the Walkie Talkie building and the floor on which the cafe was located – the twentieth floor.

I was asked to create this logo. I chose to take the silhouette of the iconic building and offset 3 colours to represent a screen printed process, as a nod to the Lichtenstein/Pop Art prints that were being used in the cafe.

Infographic designs to display key touchpoints for an immunology portfolio over the past 20 years in order to show the pharmaceutical brands' heritage in this area.

Sainsbury’s sponsored the Jubilee Family Festival at London’s Hyde Park to celebrate the Queen’s Diamond Jubilee. My brief was to design the branding for the event.

I created the logo that would work as a stand-alone piece of design. And then took the style/brand of the logo to create the promotional/advertising material, which included OOH posters and banners, stage design, bags, POS and T-Shirts.

Designs for GSK's Powerpoint slides for in-house meetings and proposals.

A proposed design for an Asset Management brochure for Santander.

The Berkeley Partnership: is an independent management consultancy that work across a range of sectors for clients including multinationals and household names. 

RICS commissions independent research to provide information and promote leading-edge thinking. It has been my job to create Research Papers that present these findings, in an engaging and clean way.

Although I have done several papers for the RICS, with the formats being of a similar nature, I have created an individual look and feel for each one. I read the paper and I then decide how I would like that information to be represented through design.

A brand Identity job I did for a new company called Euro Roam. A start up company that offered free data roaming whilst you were on holiday in Europe. 

The brief was to design a logo and adcepts. The circles on the logo represent the multiple countries in Europe. I designed the adcepts in the style of cult B movie posters to exaggerate the horror of returning home from your holiday to find huge bills from your phone company for over seas usage.

Design and Illustration of the posts for Rare Disease Awareness month.

Gaucher Disease Month; logo design.

The Annual Review for RICS. Naturally, corporate Annual Reviews will almost always be predominantly numbers and charts heavy. So I designed a style that would work in it's favour.

A Call For Entries: The RICS Awards showcase the most inspirational regional initiatives and developments in land, property, construction and the built environment.

I designed the Call for Entries collateral. I created a graphic element using the entry year ('11') and then incorporated it into the brochure to use as a divider and a holder for imagery.